Information Design - EXERCISE 1&2 : QUANTIFIABLE INFORMATION

23/9/2025-Ending Week

FENG SHIWEN  /  0374595

Bachelor of Design in Creative Media  

Taylor's University

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TABLE OF CONTENTS

INSTRUCTIONS

LECTURES

EXERCISE

REFLECTION

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INSTRUCTIONS

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LECTURES

WEEK 2

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Exercise 1:

Quantifiable Information

– Quantify raw data and visualize information as a photograph

A is a visual representation of numerical data that allows for easy interpretation and analysis. 

Instruction:

Gather a set of objects and separate it into category such as color, shape, pattern, and other quantifiable factor.

Example:

1. Box of Lego

2. Jar of button

3. Jar of marble ball

4. Set of colourful rubber strap

In this exercise you're required to quantify our chosen objects and arrange them into a presentable layout or chart. 

The information must be presented as is, and you need to arrange the objects with relevant indicators written out with pens to help you to visualize the quantity and data. The examples of objects that can be use are buttons, coins, lego pieces, M&Ms, and more.

📌In the first exercise, I chose colorful candies as the elements for quantitative calculation. I took the candies out and mixed them up, resulting in 27 candies of different colors. Then I sorted them into five categories according to their

Fig 1.0 Randomly placed candies

Fig 1.1 Sort by

Then I sorted the candies by color and labeled them, obtaining five different columns of candies.I arranged them in descending order of quantity.

Fig 1.2 Five kinds of candies

Finally, I used colorful candies to create a “Wi-Fi signal” shape. Each row of candies represents different colors and quantities, while also simulating the layered structure from strong to weak signal strength. This design transforms simple statistical data into a symbolic figure: Wi-Fi represents connection and communication, while the candies convey a sense of lightness and joy.

Fig 1.3 Final Poster

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Exercise 2:

L.A.T.C.H INFOGRAPHIC POSTER 

Instruction:

1. Select 1 topic of your own choice and create a poster design. 

2. Organize a group of information into a visual poster that combines and utilizes the LATCH principles (Minimum 4). 

Location. Alphabet. Time. Category. Hierarchy.

3. You are required to use the digital photo editing/illustration software available to assemble the information into a LATCH infographic poster. 

4. You are allowed to reuse back the images but you have to create the rest of visuals to complete the poster.

📌For this poster assignment, I have chosen to explore the development of the Mercedes-AMG Petronas Formula One team. I want the poster to show how the team has evolved through different eras, from the Silver Arrows of the early 1950s to the dominant hybrid era of today.

LATCH Principles Used (Detailed Explanation):

1. Time (T)

Key years (1954, 2010, 2014, 2022, and 2025) , such as Mercedes’ return to F1, championship wins, and car model changes.

2. Category (C)

Drivers (e.g., Hamilton, Rosberg, Russell)

Car Design & Technology (major technical changes, hybrid era innovations)

Team Achievements (world championships, race wins)

3. Hierarchy (H)

A section of the poster will visualize Mercedes’ dominance using data charts, such as bar graphs comparing championship wins between seasons.

The data will highlight peak years (2014–2021) when the team achieved eight consecutive constructors’ titles.

4. Location (L)

A map will show the major circuits where Mercedes achieved victories (Silverstone, Monza, Suzuka, Abu Dhabi, etc.).

Sketch

The sketch shows my initial idea and composition for the poster, while the final design explores the same concept with refined visuals and a darker tone.

Fig 2.1 Sketch

From sketch to final poster, I simplified the layout and used color contrast to highlight the core message.

Fig 2.2 Poster in Adobe illustrator

Final Poster

Fig 2.3 Final Poster

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REFLECTION

In Exercise 1, we learned how to collect and visualize quantifiable information. By using simple data from our surroundings, I explored how numbers can be turned into visuals that tell a clear and engaging story. This exercise helped me understand the importance of accuracy, consistency, and design clarity when presenting data.

In Exercise 2, we focused on designing an infographic poster using the LATCH principles, including Location, Alphabet, Time, Category, and Hierarchy. I chose to create a poster about the Mercedes-AMG Formula One Team, combining timelines, categories, and visual hierarchy to show the team’s evolution and achievements. Through this process, I learned how to organize complex information and make it visually balanced and easy to read.

Overall, these six weeks taught me how to transform information into design while combining logic and creativity. I also realized that good information design is not just about aesthetics but about communicating meaning effectively.